AI Insights · Timothy · July 2024
Q2 2024 Performance: Top Delivered Meal Kits & Specialty Foods on iOS in the US
Explore the performance trends of the leading Delivered Meal Kits & Specialty Foods apps on the iOS platform in the US during the second quarter of 2024. Sensor Tower provides a closer look at the download, revenue, and user engagement data for these culinary applications.
In the second quarter of 2024, the iOS platform saw varied performance among the top Delivered Meal Kits and Specialty Foods applications in the United States. Sensor Tower's latest data provides insights into the trends for these apps.
HelloFresh: Meal Kit Delivery showed consistent weekly active users starting at 41K and peaking at 43K before closing the quarter at 39K. Downloads began at 1.1K, reaching a high of 1.2K, and ended at 670.
For Vivino: Buy the Right Wine, the quarter's revenue displayed a notable peak at nearly $8K, with the closing week at around $4K. Downloads remained steady, averaging just over 1K each week. Weekly active users started at 18K, peaked at 19K, and ended at around 17K.
Factor_ Prepared Meal Delivery experienced a gradual increase in downloads, from 38 to a peak of 200, finishing the quarter at 174. Weekly active users followed a similar upward trend, starting at 89 and ending at 479.
EveryPlate: Cooking Simplified had minimal downloads, with single-digit numbers throughout the quarter, ending at just 1. Weekly active users saw little fluctuation, ranging from 46 to 58, and concluded the quarter at 47.
Lastly, Green Chef: Healthy Recipes saw downloads peak mid-quarter at 17 before dropping to zero, with a slight rebound to 7. Weekly active users were not recorded until late April, with a high of 37 in late May, and a quarter-end at 10.
For more detailed insights and analysis, Sensor Tower's full suite of tools and reports is available to explore these trends further.
